How You Can Use Style To Be More Persuasive

Persuasion. It's the ability to convince others to buy into your way of thinking.

Wouldn't it be nice to get your way more often?

What if I told you it was possible without being manipulative or having to take any training.

Getting your way more often can show up in your life in a few different ways.


If you work in sales this means handling objections.

For other guys it could mean getting your boss to give you a raise.

In your social life this would be when a girl agrees to go on a date with you.

I don't think there's any need to convince you how nice it would be to get your way more often.

Once upon a time it wasn't uncommon for me to be ignored or for people to tune me out in the middle of a conversation.

It was difficult to capture people's attention before I understood how my image directly influenced the way they treated me.

This was especially noticeable during presentations.

You're the only one speaking and all eyes are on you!

It can be an intimidating experience (one day I might tell you about the time I ran out of the classroom crying in grade 4 during a book report).

What makes it even worse is when it feels like nobody's paying attention to you.

Thankfully those days are long gone.



I still get butterflies before giving a presentation but there's a few men's style secrets that have helped me overcome that.

These secrets have helped me capture people's attention immediately and to be more persuasive.

Feel free to use these next time you're talking in front of a crowd, in a meeting, at a networking event, or out for drinks next weekend.

But first....

Let's Talk About How Attractiveness And Influence Go Hand-In-Hand

A wise man once said, "Not every man is born good looking but every man can be attractive."

Have you ever noticed that attractive people seem to have an easier time in social settings than "unattractive" ones?

That's because they usually get the benefit of the doubt.

Getting the benefit of the doubt means that they're more likely to persuade others to buy into their way of thinking.

Why do you think so many guys are suckers for anything a cute girl says.


How You Can Get The Benefit of the doubt

Our brain is designed to create shortcuts whenever possible.

As a result it naturally avoids spending a lot of energy trying to figure things out.

When it comes to a person's image, our brains are more likely to assume that if a person is attractive then they must be credible and have good intentions.

Let's talk about how you can use that to your advantage.

Check out this interesting study done by Edward Thorndike.

He found that making a strong impression in one area of your life, like your appearance, has the ability to spill over into other parts of your life.

People assume that if you're good at this one thing then you must know how to do other things well too.

The exact opposite is also true if they have a negative impression of you.


How To Use Your Style To Be More Persuasive

I can't stress the importance of paying attention to detail.

Our brains have evolved to interpret symmetry as a sign of good health and strength.

If anything's out of place it's easy to pick up on and becomes a distraction.

Your goal is to eliminate any imperfections.

Small tweaks like making sure your shoes are polished, nails are clean, and hair is tidy, are enough to win people over.

Another tip for you is to use your clothes to highlight your best physical features while drawing attention away from your less flattering ones.

That begins with making sure everything fits properly and knowing your measurements, just like this article talks about.

Remember that people are making subconscious judgments about you all the time.

When something's even slightly off they're receiving a signal from their brain that can "rub them the wrong way."

The tricky part is that they may not even be aware of it.

Last Thoughts:

Hopefully you enjoyed reading this post as much as I enjoyed writing it for you.

Make sure you’re well-dressed for any occasion by downloading this FREE style guide.

It outlines the 16 Essential Items Every Man Needs To Build The Perfect Wardrobe.