Why You're Wasting Money On Clothes (And What To Do Instead)

You work hard for your money, don't you? So wouldn't you rather spend it wisely as opposed to wasting it?

Based on my experience, there's a number of different ways you can save money while shopping.

Not only has this wisdom come to me from years of making my own mistakes but it's also what I share with my image consulting clients.


Back in the day I hated shopping!

It made me feel very self-conscious. The last thing I wanted to do in those days was spend anymore time than I needed to in the mall.

My normal reaction would be to rush through things, not bother trying them on, and wind up feeling dissappointed (and not wearing) my purchases.

That's why this stat published in Esquire magazine stood out to me.

A recent study found that men spend an average of $1,020 per year on clothes but only wear 13%.

Thirteen percent!!!

To save you from doing math, that means $887.40 worth of clothing sits in their closets collecting dust every year.

Does this sound familiar to you?

If so, here's how to stop wasting money on clothes...

Focusing too much on what everyone else is doing

After all this is the safest route, isn't it?

You know it's at least worth trying if somebody else has already taken the risk the for you.

The drawback to this approach is that most men do this without thinking about whether or not it's right for them.

Another way of looking at this is that you're buying into trends since that's what most people do.

This happens because they're following the lead of a few early adopters who figured out what's happening in the world's fashion capitals.

By this point it's already too late.

Here's a pro-tip for you: when a trend hits the mainstream market, consider it dead. It's only a matter of time before it becomes oversaturated. 

This also means not understanding what actually looks good on your specific body style, complexion, and suits your lifestyle.

Not keeping track of what's already in your closet

Have you ever bought something without realizing that it's very similar to something you already own?

I think we've all done it at least once in our lifetime.

It's ok, you can admit it -- this is a judgement free zone.

I've found this usually happens when you lose track of the clothes you already own.

It's easy to lose sight, especially when you're busy.

Of course you can always get your money back by returning the item if you're not happy with it.

No problem.

But you can't regain the time you lost going through that whole process.

This can be easily avoided by doing a quick wardrobe audit every few months (or seasonally).

I can hear you now, "I don't have time for that" or "I'm too busy."

That's fair.

Just keep this in mind next time you hit the mall.

Even if you don't do a full scale audit of your wardrobe, at least have a basic idea of what you're looking for.

I find it helps to make a wish list of what you need.

You can easily do this using the Notes feature on your phone.

Get overwhelmed, panic, and grab whatever's most convenient

This usually means not taking the time to try things on.

I used to be guilty of this too.

I remember thinking, "How the hell can I get out of here as fast as possible?!"

Walking into a busy mall when you're tired or stressed out is a lot to deal with.

Before you even step inside, you're dealing with the chaos that is the parking lot.

If this doesn't make you snap and turn the other way, you've already past the first test.

Once you're inside it's a different story.

Now you're bombarded with one sign after another. One salesperson after another. One crying baby after another.

Talk about sensory overload!

Assuming that you haven't lost your mind by this point, you need to figure out where you're going.

Once there, you need to find the items you're looking for and try them on.

Ideally your shopping mission is a success.

You've found everything on your list all within your budget.

Taking all of this into consideration it's no surprise that so many men would prefer to grab what's most convenient, swipe their card, and sprint to the nearest exit.

The downside of this is that they don't often take the time to make sure their clothes fit properly.

This also means that they're impatient when it comes to looking for the best possible options or new styles that would suit them better.

Last Thoughts:

Thank you for taking the time to read today’s article!

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